Formula 1 Secures Multimillion Crypto Sponsorship Deal

Formula 1, the international auto racing organization, has found a new sponsor from the crypto industry. The long-term deal will provide a digital asset trading platform with brand presence at F1 events while the car championship hopes that the partnership will allow it to “explore the world of cryptocurrency.” Crypto.com to Support Formula 1 as … Read more

FTX Partners With Tom Brady and Gisele Bündchen in Long Term Deal

FTX Trading Limited has announced the company has partnered with seven-time Super Bowl Champion Tom Brady and Brazilian model Gisele Bündchen in a long-term deal. Both celebrities will have an equity stake in FTX and receive payments in crypto, the announcement explains. The NFL star Brady will serve as the ambassador for FTX, while the … Read more

Porsche Enters NFT Market Launching Trading Card Platform Fanzone

Porsche, the German carmaker, is diversifying to digital markets through the launch of Fanzone, an NFT-based trading card market. Fanzone, built by Forward31, a Porsche company builder, seeks to capitalize on classic trading card demand. At the same time, Fanzone tries to combine this classical market with the NFT craze to offer digital products. Porsche … Read more

It’s Time: UFC to Launch Fan Token for Millions Around the World

UFC, the world’s largest MMA promotion, is preparing to mint its own token. The company, which has played a key role in the rise of the combat sport’s popularity, now wants to provide a growing fan base with access to exclusive content, rights, and rewards using blockchain technology. UFC Fan Token to Have a Maximum … Read more