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Samsung, the Korean electronics behemoth, has revealed it is currently investing more than $35 million dollars in metaverse initiatives for the Latam audience. The objective behind this move is to help the brand attract and connect with younger audiences, as part of its digital push and growth marketing strategy. Samsung’s Metaverse Push in Latam Many […]Powered by WPeMatico
Flipkart, the Walmart-backed Indian e-commerce giant, has launched a pilot to allow its customers to experience making purchases in a metaverse environment. The company announced the launch of its own metaverse, called Flipverse, in which several brands will be able to offer their own shopping experiences. Flipkart to Launch Flipverse: A Metaverse of Purchases Flipkart, […]Powered by WPeMatico
AC Milan partners with Solana blockchain-based football game MonkeyLeague, while Pixelmon attempts a comeback after poor reception to its NFT collection in February.
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Walmart has entered the metaverse with the launch of Walmart Land and Walmart’s Universe of Play on Roblox. The metaverse gaming platform has 52.2 million daily active users and 11.3 billion engagement hours. “Our customers are spending loads of time there,” said a Walmart executive. Walmart Entering the Metaverse U.S. retail giant Walmart announced Monday […]Powered by WPeMatico
Electronics giant Samsung has announced the launch of Space Tycoon, a metaverse-based experience built as part of the Roblox world. The gaming metaverse, which is directed to entertain Gen Z users, will feature a world in which Samsung products can be constructed by picking their fundamental components. The experience will also include a shop for […]Powered by WPeMatico
There’s a New Year’s Eve fiesta in the metaverse called the Metafest 2022 Global Party hosted by the real estate firm Jamestown and the crypto investment firm Digital Currency Group (DCG) in Decentraland. According to the announcement, the owner of One Times Square, Jamestown will recreate the iconic site in Decentraland for the 2022 ball […]Powered by WPeMatico
Nike, the American multinational footwear and sports apparel company has announced the acquisition of a startup called RTFKT Studios, a firm that leverages non-fungible token (NFT) assets, blockchain authentication, and augmented reality. Nike says the acquisition will allow the company “to deliver next-generation collectibles that merge culture and gaming.” Nike Steps Into the Metaverse by […]Powered by WPeMatico
Investment bank Morgan Stanley has stated the metaverse is now the next big investment theme, in a note directed to investors Thursday. Strategists from the bank believe this alternate conception of reality is amassing important interest from companies like Meta (formerly Facebook) and Microsoft, which are already trying to grasp the concept. Some of these […]Powered by WPeMatico
The San Francisco-based cryptocurrency exchange Coinbase recently announced the company plans to do a direct listing, as opposed to following the initial public offering (IPO) route. The decision means that Coinbase can float its shares on an exchange without hiring a financial institution to underwrite the settlements. Coinbase to Skip IPO Process, Shoots for a […]Powered by WPeMatico