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Blockchain-Driven Ad Campaign for PepsiCo Increases Efficiency By 28%

May 6, 2019 by DIGIT

A test ad campaign for PepsiCo built on blockchain delivered a 28% increase in efficiency Go to Source Powered by WPeMatico

Categories Advertising, Blockchain, Mindshare, PepsiCo, Project Proton, Smart Contracts


Stay updated with the latest trends and expert analyses in cryptocurrency on Digit Info, your go-to site for auto-bookmarked crypto news and insights from top sites

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Stay updated with the latest trends and expert analyses in cryptocurrency on Digit Info, your go-to site for auto-bookmarked crypto news and insights from top sites

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  • bitcoinBitcoin(BTC)$71,024.00-7.16%
  • ethereumEthereum(ETH)$2,095.50-8.05%
  • tetherTether(USDT)$1.00-0.06%
  • binancecoinBNB(BNB)$692.47-8.89%
  • rippleXRP(XRP)$1.45-9.49%
  • usd-coinUSDC(USDC)$1.000.01%
  • solanaSolana(SOL)$90.89-8.05%
  • tronTRON(TRX)$0.281064-1.94%
  • staked-etherLido Staked Ether(STETH)$2,258.91-3.75%
  • dogecoinDogecoin(DOGE)$0.102211-5.97%
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  • bitcoinBitcoin(BTC)$71,024.00-7.16%
  • ethereumEthereum(ETH)$2,095.50-8.05%
  • tetherTether(USDT)$1.00-0.06%
  • binancecoinBNB(BNB)$692.47-8.89%
  • rippleXRP(XRP)$1.45-9.49%
  • usd-coinUSDC(USDC)$1.000.01%
  • solanaSolana(SOL)$90.89-8.05%
  • tronTRON(TRX)$0.281064-1.94%
  • staked-etherLido Staked Ether(STETH)$2,258.91-3.75%
  • dogecoinDogecoin(DOGE)$0.102211-5.97%