Ethereum co-founder Vitalik Buterin is once again challenging a popular crypto narrative, this time around creator coins. In a recent post, Buterin argued that creator coins have largely failed, not because creators lack incentives, but because the real bottleneck in today’s internet is filtering for high-quality content, not producing more of it. According to Buterin, the assumption that creators need stronger financial incentives is outdated. In the early 2000s, the internet struggled with a shortage of content. Today, the opposite is true. Content is abundant, cheap, and increasingly generated by AI at scale. The challenge now is surfacing what is
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