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DATx – DIGIT INFO https://www.digit.info Bookmarking Crypto Insights Fri, 09 Mar 2018 13:30:21 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.4 https://www.digit.info/wp-content/uploads/2024/07/cropped-61589-32x32.png DATx – DIGIT INFO https://www.digit.info 32 32 DATx to Create Value Driven Advertising Ecosystem for the Data Driven Future https://www.digit.info/datx-to-create-value-driven-advertising-ecosystem-for-the-data-driven-future/ Fri, 09 Mar 2018 13:30:21 +0000 https://www.digit.info/2018/03/09/datx-to-create-value-driven-advertising-ecosystem-for-the-data-driven-future/ Read more]]> The role of data in business and consumer interactions has become a valuable and almost vital component of many of the services people operate day to day. From the customization of payment and insurance plans, to the specific targeting of ads and features based on customer data. Understanding consumer behavior has never been more important. Disclosure: This is a Sponsored Article Data Is The New Oil The pitfall of this large data collection mentality are questions like “who owns the data”?, “Who has access to it?”, “How is it being used?”, and “How do some companies get a hold of customer data

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]]> Cosima Foundation collaborates with Avazu to Introduce the DATx Digital Ad Blockchain https://www.digit.info/cosima-foundation-collaborates-with-avazu-to-introduce-the-datx-digital-ad-blockchain/ Thu, 08 Mar 2018 13:48:54 +0000 https://www.digit.info/2018/03/08/cosima-foundation-collaborates-with-avazu-to-introduce-the-datx-digital-ad-blockchain/ Read more]]> A new decentralized advertising ecosystem centered around user participation will soon help advertisers target their users with unrivaled accuracy and a breakthrough 1 million transactions per second (TPS) capacity, via the new DATx blockchain. Initiated by the Cosima Foundation, in collaboration with leading global advertising platform Avazu, this new blockchain-powered ecosystem aims to do away with the current fragmentation and clutter of user behavioral data. Disclosure: This is a Sponsored Article With a full blockchain infrastructure including smart contracts, an incentivized mechanism, token exchange and behavior information storage system, DATx will help advertisers target users accurately, resulting in more relevant,

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]]> Advertising with the Blockchain: DATx Finishes First Token Generation Event https://www.digit.info/advertising-with-the-blockchain-datx-finishes-first-token-generation-event/ Wed, 07 Mar 2018 15:30:01 +0000 https://www.digit.info/2018/03/07/advertising-with-the-blockchain-datx-finishes-first-token-generation-event/ Read more]]> Advertisement using Blockchain and decentralization is not a novel concept anymore. Among the recent projects that have come from the blockchain space, advertisement is one of the most progressive sectors, adopting different models and engaging in innovative approaches. The advertising space is huge and has great potential but is looking towards Blockchain and decentralization to solve some of its most basic problems like user identity. So, the future is big for Blockchain-based advertising platforms. Disclosure: This is a Sponsored Article DATx, a new advertisement ecosystem has recently concluded its first token generation event with over 50,000 ETH raised during the

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