Online beauty and hair bookings company JOLYY is building a blockchain platform intended to lower commissions for bookings to 1%, compared to rates of over 20% currently in the industry. Disclosure: This is a Sponsored Article The company plans to introduce smart contracts and instant payments in an industry where salon managers are still largely reliant on pen and paper to manage appointments. “While many other businesses are totally digitalized, this sector is still in the 20th century ”, the company COO Ognian Genev says. “The inefficiencies this brings are already generating losses”. Alongside the inconveniences however, such inefficiencies havePowered by WPeMatico