Coinbase Rebrands GDAX to Coinbase Pro With Added Features

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Coinbase has announced the launch of Coinbase Pro, the rebranded version of GDAX, which the San Francisco-based exchange describes as easier to use and more intuitive. The announcement was made in a blog post and was later confirmed by the company’s president and COO, Asiff Hirji, in an interview with CNBC. David Farmer, the new general manager of Coinbase Pro, described the move as just one component of the exchange’s larger commitment to the growth of the crypto industry. In a different blog post, Coinbase CEO Brian Armstrong announced that the company had acquired Paradex, a decentralized relay platform that will allow Coinbase users to trade hundreds

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