What Is an Initial Coin Airdrop?

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TheMerkle Initial Coin AirdropThe world of cryptocurrency has seen various trends over the years. Faucets used to be a big thing, followed by airdrops, crowdsales, and now ICOs. Even the latter business model is undergoing some changes, as initial coin “airdrops” – or ICAs – are all the rage, by the look of things. The Purpose of an Initial Coin Airdrop As the name somewhat suggests, an initial coin airdrop is not the same as an initial coin offering. While the latter concept has grown increasingly popular over the past few months, it is evident the industry is also under a lot of regulatory pressure. Whether

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