The Blockchain Will Unite E-Commerce and Shoppers

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Loyalty programs are designed to reward customers for their past purchases or other actions and to incentivize them to make more purchases. One could say that this is an ideal scheme for increasing the profit of retailers. However, in real life it doesn’t work this way. A recent study by Colloquy shows that approximately 56% of programs do not give users real benefits from purchases, while 54% are organized so poorly that it’s incredibly difficult to earn points with them. BitRewards solves these problems for loyalty management plans, as it more closely aligns the interests of merchants and shoppers. It’s

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